Followers, likes, and page clicks - Oh my! A new frontier for social media in Western Europe Journal Article
Authors: | Cravens, K. S.; Oliver, E. G.; Perryman, A.A. |
Article Title: | Followers, likes, and page clicks - Oh my! A new frontier for social media in Western Europe |
Journal Title: | Business Horizons |
Volume: | 57 |
Issue: | 6 |
ISSN: | 0007-6813 |
Publisher: | Elsevier (Green) |
Date Published: | 2014 |
Start Page: | 691 |
End Page: | 693 |
DOI/URL: |
W&L Authors
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Oliver